Plus Poppi vs. Olipop vs. the ethics of influencer marketing and community management
I chatted with Shopify President Harley Finkelstein this morning, who confirmed the news.
We laughed and we cried, and that's just at the budgets!
Plus Duolingo's savage real-time marketing and my free brand voice workshop!
How IG thinks about Views vs. Shares vs. Likes and how your brand should optimize your content
What brands should do now that TikTok is back + how to protect your brand for the next ban
Instagram's the obvious, but TikTok was never a social network to begin with.
+ what Facebook's moderation changes mean for brands
Introducing my first course: The Personal Social Strategy
My 17 favorite pieces of the year, featuring Netflix, Pixar, Dunkin, and more!